The Family History

 

 

The Incisa della Rocchetta family, that today produces Sassicaia, was a key player in the medieval and renaissance history of northern Italy.

The fief of Incisa a substantial part of the large Aleramic domain (the Incisa descend from Aleramo, one of the largest landowners of the Holy Roman Empire) went from the river Pò to the sea. The 250 square kilometers fief was rich in fortified hamlets. Its right of coinage proves the independence it enjoyed.

 

La Rocca

 

coin

A seal from this period inspired the label that Mario Incisa della Rocchetta
designed for his wine.

 

The economy thrived on commerce and agriculture. Incisa, in particular, prospered on viticulture: since roman times its name indicated a territory well suited for vineyards.

But the little state was caught in the midst of contentions between fiefs to gain power in the north of Italy.

 

The fortress

 

The fortress of Incisa was put under siege and conquered in June 1514 by the troops of the marquis of Monferrato, and by the mercenaries of the cardinal Mattias Schinner.

One branch of the family that survived had chosen to live peacefully in Rocchetta since the twelve hundreds, dedicating itself to science, law and agronomy.

 

In the genealogy of the family that is of interest to us, Leopoldo Incisa clearly stands out.

A high-ranking official of the Austro-Hungarian Empire until 1840, due to a severe illness, he retires still a young man from his administrative career, and goes back to the ancestral home of Rocchetta Tanaro. Here in the family estate, he is able to express his passion for modern agriculture and his œnological knowledge. A few years later he publishes two catalogues of the precious Italian and foreign vines that he collected in the meantime.

Today they are a bibliographic rarity and a point of reference to anybody involved in viticulture.

Leopoldo Incisa

 

Almost a century later, his great-grand child, Mario Incisa della Rocchetta, a young student in agriculture, will be inspired by those books to first transplant cabernet vines in Rocchetta, and then in Bolgheri.

After his parents, probably Clarice della Gheradesca, heiress to a patrician family ruling over Maremma for centuries, who became his wife on October 18th 1930 (and brought him to Bolgheri) and Federico Tesio, unequaled thoroughbred horse trainer, were the two most important people in Mario' s youth.

 

 

Once married, the young couple formed an association with Federico Tesio, whose wife, donna Lydia Flori di Serramezzana had played match maker with Mario and Clarice.

They created the Dormello-Olgiata stud farm, after the names of Tesio's estate on the shores of lake Maggiore, in northern Italy, and the name of the estate that Mario had inherited from his mother, princess Eleonora Chigi, near Rome.

 

At the end of the second world war, Mario Incisa della Rocchetta and Clarice, moved to Bolgheri where he expanded what had been the training ground for his father in law' s horses. In a few years he turned the large and calm farm that runs from the Tyrrhenian coast up to the 1000 plus feet of Castiglioncello, and beyond, into an estate that includes perhaps Italy's top training ground, and certainly Italy's first private bird sanctuary in 1959. The "Oasi di Bolgheri", as it came to be called, then became Italy's first WWF bird sanctuary in 1967.

Just below the castle of Castiglioncello, he found the "terroir" that he was searching to couple with his cabernet. That was the first vineyard of Sassicaia, the first, and so far only wine in Italy, that has been awarded its own DOC, the "DOC Bolgheri Sassicaia".

 

text by Marco Fini

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